Michelle Cruises — Lifestyle & Events
Immersive digital booking engine and brand platform for luxury cruises and private charters aboard the restored 1920 historical vessel M/S Michelle in Zadar, Croatia.
Product Architect, Brand & Art Direction, Lead UI/UX Designer & Full-Stack Developer
Lifestyle & Events
Production System
Why was this system built?
Traditional maritime charter operators lose heavy commissions to middleman agencies and lack modern digital platforms that reflect historic luxury character.
How the platform delivers value
Exclusive luxury web portal with direct Ticks.hr ticketing integration + private charter inquiry engine + digital travel storytelling journal.
Key Architectural Modules & Deliverables
Direct Ticket Booking Engine (Ticks.hr API): Instant ticket purchasing for Sunset and Night cruises with real-time capacity syncing.
Private Charter Engine: Tailored inquiry flow for weddings, private celebrations, and corporate events aboard the 1920 historic vessel.
SEO Journal & Storytelling: Programmatic travel articles and archipelago guides capturing high-intent international luxury travelers.
Digital Branding & UX: Custom typography, video backgrounds, and responsive booking flows conveying historic maritime elegance.
Double-digit direct sales growth | 100% automated ticket checkout | Premium maritime digital experience
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